• Market-Ops

    There is nothing worse than being sold something that turns out to be completely different than what you expected.Between supply and demand there is an entire network of intermediary actions purely designed to connect supply with its corresponding demand.  Marketing and operations are two such intermediaries.  In transportation and logistics there are providers of transportation products: ports, warehouses, carriers, etc; and there are those who demand their services: the shippers.

  • Staying True to Transportation Fundamentals

    In the last post we discussed the three fundamentals of Transportation & Logistics decision making: Cost, Consistency and Transit Time.  Here we will be contemplating the results of staying true to these fundamentals as a means to identify the appropriate mode of transport...  

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